Book marketing kit samples

How to create a stunning media kit for you and your book. A book press release is an important part of your book marketing effort, you know it, i know it, the guy next door knows it. Goals why did you write this book, what are you trying to accomplish, what are your sales goals 2. It will be your primary marketing asset across all your marketing channels. Youll be one huge step closer to having a successful book. Most green authors dont realize that it is largely up to them to promote their book. Full instructions on how to use the templates, including samples of. If youre sure your book is marketready, sit down with a pen and paper, or open up your favorite word processor and get ready to type. Use our free press kit template to appeal to media and standout among the. Here are suggestions for what you should include in yours.

A good plan helps keep you on track as you take your book to the masses. B efore an author gets that allimportant magazine, newspaper or radio interview, an interviewer will probably spend time perusing the authors media kit. We can help produce custom presentation packaging in the exact size with inserts to hold your product perfectly in place. These items may also go on the media page of a website. Below is a sample book marketing plan outline, to give you some ideas of what to include in the marketing plan for your book. It includes simple guides to create your author bios, book onesheet. Check out these ecommerce press kit examples and learn how to create a press kit that will actually get publicity for your business, even in the ecommerce space. In the digital era, the method of marketing has been also changed as the place of the regular marketing strategies have been taken by digital marketing methods. This is a printable social media marketing kit, you can download this template and later on can add your content in it. I thought it would make a great sample of a mini marketing plan for businesses looking to develop one for themselves, especially book businesses. You may also opt to add your tactics into the powerpoint deck also available in the marketing strategy template kit. We spoke to our professional book publicists to answer all your questions about author media kit templates. Open the marketing tactics tab in your marketing strategy template spreadsheet, and fill in column a. Gatorade product launch kit, marketing kit on behance by jeff snell gatorade g series pro by brady miller, couvette custom direct mail kit box, custom marketing kit, sales kit by sneller.

You can also include a download of your book, or a sample chapter. If youre releasing a new nonfiction book or need ideas on how to revive the fortunes of one thats been out for a while, use this oneyear, monthbymonth marketing plan for a nonfiction book as a model. Prepare your book marketing plan and you will realize your book sell like gold. Printed samples of specialty addons like foil stamping. How to write an author bio posted on july 7, 2011 by sandra beckwith comments your author bio is an important book press kit element because it is pretty much the only tool you have to make the case that you are the best person to write this book and to write it. How to create a professional press kit in 8 easy steps writers. Book description book synopsis, format, page count, isbn, etc. You may even wish to create an ebook to sell online ebook sales are growing fast right now. Use some marketing guidelines to devise a successful marketing plan, attract new customers, create more sales leads, and close the deal. She is the publisher of the hot sheet, the essential newsletter on the publishing industry for authors, and was named publishing commentator of the year by digital book world in 2019 in addition to being a. See more ideas about media kit, media kit template and sell your business. See more ideas about media kit, author and marketing. Launch your new nonfiction book profitably and confidently using a sample book marketing plan as a model. Decent book publicity often equals sales and one of the best first steps you can take to help yourself get the attention of the media is to have a comprehensive and catchy digital press kit.

So how can you build a kit that you can use in all aspects of your book marketing efforts. Why you need a media kit for your book and a sixstep guide to. Take charge of your marketing, sales and promotions, whether a major publisher picked up your book or it was selfpublished. Its one thing know what they should be, and another thing to see clear examples.

Find out who your book appeals to, get to know those people well, and be where they are, both online and off. A digital press kit is the first step when it comes to pr basics for authors. Media kit for indie authors selfpublishing advice is a little plain. A wellstructured press kit template is essential if you want to succeed in your approaches to get press for your company, or if you want to include it with any press release. If it doesnt make your prospects want to look at the other materials you sent, youve probably lost them, and the rest of your sales kit wont even get opened.

The following is a fictitious mini marketing plan i created for a publishing class while in university studying communication. Layout design inspiration and certainly nice graphic design book layout sample to add your ideas. Youll learn tons of exercises, ideas, and tips to create your own marketing plan. How to make your sales kit produce more sales by ernest nicastro last updated. For this reason, media kits are really important to your book marketing efforts. You ought to glance at yahoos home page and watch how they create article titles to grab viewers to open the links. The options in design, material and decorating are endless.

And the great news is that you wont have to pay a penny to download any of them. Your marketing material is a substantial expression of your brand and a crucial part of your marketing plan. A media kit, known by many as a press kit, contains a set of promotional materials and information about a company, business, events, and products. Use our free press kit template to appeal to media and standout among the competition. How to get and keep customers with a marketing kit small. A selfpublishers companion media kit the book designer. A good media kit is one of the most straightforward ways to win over the press and everyone else who matters during your publicity rounds. The following is a marketing plan developed for a new collection of childrens bedtime stories called goodnight canada. The goals of marketing your business and products are to find new clients and to keep your existing ones. The book is educational in that it exposes young children between ages four and seven to different cultural communities in canada.

Choose the marketing tactics that are most likely to influence your goal. You can get inspired by these reallife media kit examples and find an idea for building your media kit. Think of a marketing kit as a portfolio that showcases your companys products or service. Easy prints marketing kit marketing kits transfer express. For this reason, book press kits are really important to your book marketing efforts. For instance, tim ferris of the 4hour workweek fame, has a full media kit with press release, book summary and sample interview questions. The ultimate book press release template free download. It can be a single piece of paper, it can be a complex spreadsheet or a powerpoint. Adazing marketing for authors and product creators.

Jan 11, 2019 by anita campbell in marketing tips 20. With the right mindset and an understanding of industry conventions, you can write a magnetic press release that is too good to pass up. Your online press kit by joel friedlander on march 22, 2011 29 comments when youre launching and marketing your book it. After launching my social media and online book campaigns, i decided to.

Here are the best 10 reallife media kits for your inspiration in making yourself a media kit. This kit is your traveling office and show room, full of tshirt ideas, samples, and ink colors to show customers what you can print for them. I dream solutions creates unforgettable custom packaging and marketing kits. Basically, its a onestop shop for everything people need to know if they want to feature you or your book on their website, blog or publication. Now, to create one promotional flyer, you dont have to worry as you can easily print one at home. Heres a list of items to include in your speaker media kit or speaker press kit ive compiled a list of typical items a speaker may include in their speaker media kit. Download this free press kit presentation template in pdf format. Most authors spend over 80% of their time writing a manuscript, but less than 20% preparing for how theyll market that book.

How to create a professional author media kit writers edit. With vistaprint, you can create your own set of brochures, postcards, custom stickers, labels, and more, from your office and in minutes. Sure free samples may be a cost, but it is probably some of the cheapest marketing available, because free samples help you build trust and increase conversion rates by associating your brand with the product your customers want while they are actively looking for it in a sense it is like an enhanced feature rich version of search. Your author media kit is important for your book marketing efforts.

Chris well will show you how to create a media kit that answers. Then, out of the blue, a journalist asks you for a headshot, bio, and sell sheet. B efore an author gets that allimportant magazine, newspaper or radio interview, an interviewer will probably spend time perusing their author media kit. The template will help you in creating creative and unique business flyers, brochures and other marketing stuff that you can print and share with your customers. A selfpublishers companion media kit including author photos, press release, author bio, book cover photo, fact sheet with testimonials and more. When youre launching and marketing your book it can be essential to get attention from the media.

Turn the book over and read it from the other direction the pages contain file setup tips, samples of specialty options, etc. Some of these marketing samples are hypothetical and some are from real companies. Your books media kit is the major marketing package that tells a variety of. This section is made up of sample interview questions and answers. Marketing sales kits are a great way to jump start your new product by presenting it to potential clients in a beautifully designed package. Price guide, ink color selector, window cling, application wall chart. Here you can find links to all of our entries, which feature collections of loops, hits and multisamples in a wide range of genres. Sep 4, 2017 the most important part of your sales kit is the cover letter. Review your design media kit, book signing, your design, writer, cards against. Marketing sample kits vulcan information packaging.